Channel Marketing Manager | 40HRS

Channel Marketing Manager

Work Location: fremont, California

Job type: Full-Time

Posted: 06-12-2016

Salary: Negotiate

Email: job@40hrs.us

Job Description

Requirements include 5+ years of experience creating and executing marketing account level and national marketing campaign & programs. Understanding across multiple marketing disciplines with a strong attention to detail and deep understanding of marketing B2B products through channel partner

Job Responsibilities

  • Develop channel marketing strategies for B2B channels and key accounts with the goal of building brand awareness and ensuring maximum channel partner successes in marketing and selling of company products.
  • Create marketing programs to broaden our reseller base, recruit channel partners for vertical markets, and increase reseller engagement. 
  • Lead product launch process for B2B products; partner with product management and sales for market strategy.
  • Collaborate with Sales team to design marketing plan(s) for our channel partners.
  • Conduct account level reviews that outline performance & investment recap, based on both Return on Investment and Rate of Investment.
  • Analyze POS at the channel and account level, develop action plans to increase velocity on a SKU.
  • Develop and execute channel marketing strategy and communications.
  • Create, deliver, and measure integrated marketing programs to include: channel programs, collateral, branding, messaging, and promotions.

Job Requirements

Please see JD...Thanks

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